Privacy policy
1. Introduction
With the following information, we would like to give you as a "data subject" an overview of the processing of your personal data by us and your rights under data protection laws. In principle, it is possible to use our website without entering personal data. However, if you want to use special services of our enterprise via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we will generally obtain your consent.
The processing of personal data, such as your name, address or e-mail address, is always in line with the Data Protection Regulation (DS-GVO) and in accordance with the country-specific data protection provisions applicable to the "Karlshochschule International University". By means of this privacy policy, we would like to inform you about the scope and purpose of the personal data we collect, use and process.
As the controller, we have implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transmissions can have security vulnerabilities, so that absolute protection cannot be guaranteed. For this reason, you are also free to transmit personal data to us by alternative means, for example by telephone or by mail.
You too can take simple and easy-to-implement measures to protect yourself against unauthorized access to your data by third parties. Therefore, we would like to give you some tips on how to handle your data securely:
Passwords should consist of at least 12 characters and be chosen so that they cannot be easily guessed. Therefore, they should not contain common words from everyday life, your own name or names of relatives, but upper and lower case, numbers and special characters.
2. Data controller
The responsible person in the sense of the DS-GVO is the:
Karlshochschule International University
Karlsstraße 36-38, 76133 Karlsruhe, Germany
Phone: +49 721 48095 0
Fax: +49 721 48095 101
E-mail: info@karlshochschule.de
Representative of the person responsible: Mrs. Angelika Habermann-Jung
3. Data protection officer
You can reach the data protection officer as follows:
Thomas Foundryman
E-mail: t.giessler@dsb-offenburg.com
You can contact our data protection officer directly at any time with all questions and suggestions regarding data protection.
4. Definitions
The data protection declaration is based on the terms used by the European Directive and Ordinance when adopting the General Data Protection Regulation (DS-GVO). Our data protection declaration should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.
We use the following terms, among others, in this Privacy Policy:
1. Personal data
Personal data is any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
2. Data subject
Data subject is any identified or identifiable natural person whose personal data are processed by the controller (our company).
3. Processing
Processing means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
4. Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.
5. Profiling
Profiling is any type of automated processing of personal data that consists of using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to that natural person's job performance, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location.
6. Pseudonymization
Pseudonymization is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separate and is subject to technical and organizational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.
7. Order processor
Processor means a natural or legal person, public authority, agency or other body that processes personal data on behalf of the Controller.
8. Receiver
A recipient is a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigation mandate under Union or Member State law shall not be considered as recipients.
9. Third
Third party means a natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and the persons authorized to process the personal data under the direct responsibility of the controller or the processor.
10. Consent
Consent is any expression of will in the form of a declaration or other unambiguous affirmative action made voluntarily by the data subject in an informed and unambiguous manner for the specific case, by which the data subject indicates that he or she consents to the processing of personal data relating to him or her.
5. Legal basis of the processing
Art. 6 para. 1 lit. a DS-GVO (in conjunction with § 25 para. 1 TTDSG) serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose.
If the processing of personal data is necessary for the performance of a contract to which you are a party, as is the case, for example, with processing operations that are necessary for a delivery of goods or the provision of another service or consideration, the processing is based on Article 6 (1) lit. b DS-GVO. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services.
If our company is subject to a legal obligation by which a processing of personal data becomes necessary, such as for the fulfillment of tax obligations, the processing is based on Art. 6 para. 1 lit. c DS-GVO.
In rare cases, the processing of personal data might become necessary to protect vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance data or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 para. 1 lit. d DS-GVO.
Ultimately, processing operations could be based on Art. 6 (1) lit. f DS-GVO. Processing operations which are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary for the protection of a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if you are a customer of our company (recital 47 sentence 2 DS-GVO).
6. Technology
6.1 SSL/TLS encryption
This site uses SSL or TLS encryption to ensure the security of data processing and to protect the transmission of confidential content, such as orders, login data or contact requests that you send to us as the operator. You can recognize an encrypted connection by the fact that there is a "https://" instead of a "http://" in the address line of the browser and by the lock symbol in your browser line.
We use this technology to protect your transmitted data.
6.2 Data collection when visiting the website
When using our website for information purposes only, i.e. when not registering or otherwise transmitting information to us, we only collect data that your browser transmits to our server (in so-called "server log files"). Our website collects a series of general data and information with each call of a page by you or by an automated system. This general data and information is stored in the server log files. The following can be recorded
When using this general data and information, we do not draw any conclusions about your person. This information is rather required in order to
Therefore, the data and information collected will be used by us for statistical purposes only and for the purpose of increasing the data protection and data security of our enterprise so as to ensure an optimal level of protection for the personal data we process. The data of the server log files are stored separately from any personal data provided by a data subject.
The legal basis for data processing is Art. 6 para. 1 p. 1 lit. f DS-GVO. Our legitimate interest follows from the purposes for data collection listed above.
6.3 Data collection when visiting the website
When you use our website for information purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (in so-called "server log files"). Our website collects a series of general data and information with each call of a page by you or an automated system. This general data and information is stored in the server log files. The following can be recorded
When using this general data and information, we do not draw any conclusions about your person. This information is rather required in order to
Therefore, the data and information collected will be evaluated by us, on the one hand, statistically and, on the other hand, with the aim of increasing the data protection and data security of our enterprise so as to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data provided by a data subject.
The legal basis for data processing is Art. 6 (1) lit. f DS-GVO. Our legitimate interest follows from the purposes for data collection listed above.
7. Cookies
7.1 General information about cookies
Cookies are small files that are automatically created by your browser and stored on your IT system (laptop, tablet, smartphone or similar) when you visit our site.
Information is stored in the cookie that results in each case from the context of the specific end device used. However, this does not mean that we gain direct knowledge of your identity.
The use of cookies serves to make the use of our offer more pleasant for you. We use so-called session cookies to recognize that you have already visited individual pages of our website. These are automatically deleted after you leave our site.
In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your end device for a certain fixed period of time. If you visit our site again to use our services, it is automatically recognized that you have already been with us and which entries and settings you have made so that you do not have to enter them again.
On the other hand, we use cookies to statistically record the use of our website and to evaluate our offer for you for the purpose of optimization. These cookies enable us to automatically recognize that you have already visited our website when you visit it again. The cookies set in this way are automatically deleted after a defined period of time. The respective storage period of the cookies can be found in the settings of the consent tool used.
7.2 Legal basis for the use of cookies
The data processed by the cookies, which are required for the proper functioning of the website, are thus necessary to protect our legitimate interests as well as those of third parties pursuant to Art. 6 (1) lit. f DS-GVO.
For all other cookies, you must have given your consent to this via our opt-in cookie banner within the meaning of Art. 6 (1) lit. a DS-GVO.
8. Contents of our website
8.1 Registering as a user
You have the option of registering on our website by providing personal data.
Which personal data is transmitted to us in the process is determined by the respective input mask used for registration. The personal data you enter is collected and stored exclusively for internal use by us and for our own purposes. We may arrange for it to be passed on to one or more order processors, for example a parcel service provider, who will also use the personal data exclusively for an internal use attributable to us.
By registering on our website, the IP address assigned by your Internet service provider (ISP), the date and the time of registration are also stored. This data is stored because it is the only way to prevent misuse of our services and, if necessary, to enable us to investigate criminal offences that have been committed. In this respect, the storage of this data is necessary for our protection. As a matter of principle, this data is not passed on to third parties. This does not apply if we are legally obligated to disclose it or if the disclosure serves law enforcement purposes.
Your registration, under voluntary provision of personal data, also serves us to offer you content or services which, due to the nature of the matter, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have it completely deleted from our database.
Upon request, we will provide you at any time with information about which personal data is stored about you. Furthermore, we will correct or delete personal data at your request, insofar as this does not conflict with any statutory retention obligations. A data protection officer named in this data protection declaration and all other employees are available to the data subject as contact persons in this context.
The processing of your data is in the interest of a comfortable and easy use of our website. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DS-GVO.
8.2 Data processing when opening a customer account and for contract processing
Pursuant to Art. 6 para. 1 lit. b DS-GVO, personal data is collected and processed if you provide it to us for the execution of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done, among other things, by sending a message to the above address of the person responsible. We store and use the data provided by you for the purpose of processing the contract. After complete processing of the contract or deletion of your customer account, your data will be blocked, taking into account tax and commercial law retention periods and deleted after expiry of these periods, unless you have expressly consented to further use of your data or a legally permitted further use of data has been reserved by us, about which we inform you accordingly below.
8.3 Data processing for order processing
The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution within the framework of payment processing, insofar as this is necessary for payment processing. If payment service providers are used, we inform explicitly about this below. The legal basis for the transfer of data is here Art. 6 para. 1 lit. b DS-GVO.
8.4 Contacting / Contact form
Personal data is collected when contacting us (e.g. via contact form or e-mail). Which data is collected in the case of the use of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your request pursuant to Art. 6 (1) lit. f DS-GVO. If your contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DS-GVO. Your data will be deleted after final processing of your request, this is the case if it can be inferred from the circumstances that the matter concerned has been conclusively clarified and the deletion is not contrary to any statutory retention obligations.
8.5 Comment function blog
We offer users the opportunity to leave individual comments on individual blog posts on a blog that is located on our website. A blog is a portal on a website, usually publicly viewable, in which one or more people, called bloggers or web bloggers, can post articles or write down thoughts in so-called blogposts. The blogposts can usually be commented on by third parties.
If you leave a comment in the blog published on this website, in addition to the comments you leave, information about the time you entered the comment and the username you selected will be stored and published. Furthermore, the IP address assigned by your Internet service provider (ISP) is also logged. This storage of the IP address is done for security reasons and in case you have violated the rights of third parties or posted illegal content through a submitted comment. The storage of this personal data is therefore in our own interest, so that we can exculpate ourselves in the event of an infringement. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f DS-GVO. There is no disclosure of this collected personal data to third parties, unless such disclosure is required by law or serves our legal defense.
9. Newsletter dispatch
9.1 Advertising newsletter
On our website, you are given the opportunity to subscribe to our company's newsletter. Which personal data are transmitted to us when ordering the newsletter, results from the input mask used for this purpose.
We inform our customers and business partners at regular intervals by means of a newsletter about our offers. The newsletter of our company can be received by you in principle only if
For legal reasons, a confirmation e-mail will be sent to the e-mail address you entered for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation email serves to verify that you, as the owner of the email address, have authorized the receipt of the newsletter.
When registering for the newsletter, we also store the IP address of the IT system used by you at the time of registration, as assigned by your Internet service provider (ISP), as well as the date and time of registration. The collection of this data is necessary in order to be able to track the (possible) misuse of your e-mail address at a later date and therefore serves our legal protection.
The personal data collected in the context of a registration for the newsletter will be used exclusively for sending our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or a related registration, as could be the case in the event of changes to the newsletter offer or changes in the technical circumstances. No personal data collected as part of the newsletter service will be passed on to third parties. The subscription to our newsletter can be cancelled by you at any time. The consent to the storage of personal data that you have given us for the newsletter dispatch can be revoked at any time. For the purpose of revoking the consent, you will find a corresponding link in each newsletter. Furthermore, it is also possible to unsubscribe from the newsletter mailing directly on our website at any time or to inform us of this in another way.
The legal basis for data processing for the purpose of sending newsletters is Art. 6 para. 1 lit. a DS-GVO.
9.2 CleverReach
This website uses CleverReach to send newsletters. The provider is CleverReach GmbH & Co KG, (CRASH Building), Schafjückenweg 2, 26180 Rastede. CleverReach is a service with which the newsletter dispatch can be organized and analyzed. The data you enter for the purpose of receiving the newsletter (e.g. the e-mail address) is stored on CleverReach's servers in Germany or Ireland.
Our newsletters sent with CleverReach allow us to analyze the behavior of newsletter recipients. Among other things, we can analyze how many recipients have opened the newsletter message and how often which link in the newsletter was clicked. With the help of so-called conversion tracking, it can also be analyzed whether a predefined action (e.g. the purchase of a product on our website) has taken place after clicking on the link in the newsletter. For more information on data analysis through CleverReach newsletters, please visit: https:// www.cleverreach.com/en/features/reporting-tracking/.
The data processing is based on your consent (Art. 6 para. 1 lit. a DS-GVO). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.
If you do not want CleverReach to analyze your data, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. Furthermore, you can also unsubscribe directly on the website.
You can revoke the consent you have given at any time. You can also prevent the processing at any time by unsubscribing from the newsletter. You can also prevent the storage of cookies by setting your web browser accordingly. You can also prevent the storage and transmission of personal data by deactivating JavaScript in your web browser or installing a JavaScript blocker (such as noscript.net or www.ghostery.com). We would like to point out that these measures may mean that not all functions of our website are available.
The data you provide for the purpose of receiving the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from our servers as well as from the servers of CleverReach after you unsubscribe from the newsletter. Data that has been stored by us for other purposes (e.g. e-mail addresses for the member area) remains unaffected by this.
You can view CleverReach's privacy policy at: www.cleverreach.com/en/privacy-policy/.
10. Our activities in social networks
So that we can also communicate with you in social networks and inform you about our services, we are represented there with our own pages. If you visit one of our social media pages, we are jointly responsible for the processing operations triggered by this, within the meaning of Art. 26 DS-GVO, with the provider of the respective social media platform.
We are not the original provider of these pages, but only use them within the scope of the possibilities offered to us by the respective providers.
As a precaution, we therefore point out that your data may also be processed outside the European Union or the European Economic Area. Use may therefore be associated with data protection risks for you, as it may be more difficult to protect your rights, e.g. to information, deletion, objection, etc., and processing in the social networks often takes place directly for advertising purposes or for analysis of user behavior by the providers, without this being able to be influenced by us. If usage profiles are created by the provider, cookies are often used or the usage behavior is assigned to your own member profile of the social networks.
The described processing operations of personal data are carried out in accordance with Art. 6 (1) lit. f DS-GVO on the basis of our legitimate interest and the legitimate interest of the respective provider in order to be able to communicate with you in a timely manner or to inform you about our services. If you have to give your consent to data processing as a user with the respective providers, the legal basis refers to Art. 6 (1) lit. a DS-GVO in conjunction with. Art. 7 DS-GVO.
As we do not have access to the providers' databases, we would like to point out that it is best to exercise your rights (e.g. to information, correction, deletion, etc.) directly with the respective provider. We have listed further information on the processing of your data in the social networks below at the respective social network provider used by us:
10.1 Facebook
(Co-) responsible for data processing in Europe:
Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin
2, Ireland
Privacy policy (data policy): https://www.facebook.com/about/privacy
10.2 FlickR
(Jointly) Data controller responsible for data
processing in Europe:
DP-Dock GmbH, Attn: Flickr Inc., Ballindamm 39, 20095 Hamburg, Germany
Privacy Notice: https://www.flickr.com/help/dpa
10.3 Instagram
(Co-) responsible for data processing in Germany:
Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin
2, Ireland
Privacy policy (data policy): https://instagram.com/legal/privacy/
10.4 LinkedIn
(Co-) controller for data processing in Europe:
LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland
Privacy policy: https://www.linkedin.com/legal/privacy-policy
10.5 Twitter
(Co-) controller for data processing in Europe:
Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2,
D02 AX07, Ireland
Privacy policy: https://twitter.com/de/privacy
Information about your data: https://twitter.com/settings/your_twitter_data
10.6 YouTube
(Co-) controller for data processing in Europe:
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
Privacy policy: https://policies.google.com/privacy
10.7 XING (New Work SE)
(Co-) responsible for data processing in Germany:
New Work SE, Am Strandkai 1, 20457 Hamburg, Germany
Privacy policy: https://privacy.xing.com/de/datenschutzerklaerung
Information requests for XING members: https://www.xing.com/settings/privacy/data/disclosure
11. Social media plugins
11.1 Facebook plugin
We have integrated components of the company Facebook on this website. Facebook is a social network.
A social network is a social meeting place operated on the Internet, an online community that generally enables users to communicate and interact with each other in virtual space. A social network can serve as a platform for sharing opinions and experiences or enables the Internet community to provide personal or company-related information. Facebook allows users of the social network to create private profiles, upload photos and network via friend requests, among other things.
The operating company of Facebook is Meta, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the controller of personal data is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Each time you call up one of the individual pages of this website that is operated by us and on which a Facebook component (Facebook plugin) has been integrated, the Internet browser on your IT system is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plugins can be found at developers.facebook.com/docs/plugins/. Within the scope of this technical procedure, Facebook receives knowledge of which specific subpage of our website is visited by you.
If you are logged in to Facebook at the same time, Facebook recognizes which specific subpage of our website you are visiting each time you call up our website and for the entire duration of your respective stay on our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account. If you click on one of the Facebook buttons integrated on our website, for example the "Like" button, or if you post a comment, Facebook assigns this information to your personal Facebook user account and stores this personal data.
Facebook always receives information via the Facebook component that you have visited our website if you are logged into Facebook at the same time as calling up our website; this takes place regardless of whether you have clicked on the Facebook component or not. If you do not want this information to be transmitted to Facebook, you can prevent the transmission by logging out of your Facebook account before accessing our website.
The data policy published by Facebook, which is available at facebook.com/about/privacy/, provides information about the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect privacy. In addition, various applications are available that make it possible to suppress data transmission to Facebook. You can use such applications to suppress the transmission of data to Facebook.
11.2 Instagram plugin
We have integrated components of the service Instagram on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and also to redistribute such data in other social networks.
The operating company of the Instagram services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.
Each time you call up one of the individual pages of this website that is operated by us and on which an Instagram component (Instagram button) has been integrated, the internet browser on your IT system is automatically prompted by the respective Instagram component to download a representation of the corresponding component from Instagram. Within the scope of this technical procedure, Instagram receives knowledge about which specific subpage of our website is visited by you.
If you are logged in to Instagram at the same time, Instagram recognizes which specific subpage you are visiting each time you call up our website and for the entire duration of your respective stay on our website. This information is collected by the Instagram component and assigned to your Instagram account by Instagram. If you click on one of the Instagram buttons integrated on our website, the data and information thus transmitted will be assigned to your personal Instagram user account and stored and processed by Instagram.
Instagram always receives information via the Instagram component that you have visited our website if you are logged into Instagram at the same time as calling up our website; this takes place regardless of whether you have clicked on the Instagram component or not. If you do not want this information to be transmitted to Instagram, you can prevent the transmission by logging out of your Instagram account before accessing our website.
Further information and the applicable privacy policy of Instagram can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.
11.3 YouTube plugin
We have integrated YouTube components on this website. YouTube is an Internet video portal that allows video publishers to post video clips free of charge and other users to view, rate and comment on them, also free of charge. YouTube allows the publication of all types of videos, which is why complete film and television programs, but also music videos, trailers or videos made by users themselves can be accessed via the Internet portal.
The operating company of YouTube is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Each time you call up one of the individual pages of this website that is operated by us and on which a YouTube component (YouTube plugin) has been integrated, the Internet browser on your IT system is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information on YouTube can be found at https://www.youtube.com/yt/about/. Within the scope of this technical procedure, YouTube and Google receive knowledge about which specific subpage of our website is visited by you.
If you are logged in to YouTube at the same time, YouTube recognizes which specific subpage of our website you are visiting when you call up a subpage that contains a YouTube plugin. This information is collected by YouTube and Google and assigned to your YouTube account.
YouTube and Google always receive information via the YouTube component that you have visited our website if you are logged into YouTube at the same time as calling up our website; this takes place regardless of whether you click on a YouTube video or not. If you do not want this information to be transmitted to YouTube and Google, you can prevent the transmission by logging out of your YouTube account before accessing our website.
The use of YouTube is in the interest of a comfortable and easy use of our website. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DS-GVO.
The privacy policy published by YouTube, which is available at www.google.com/policies/privacy/, provides information about the collection, processing and use of personal data by YouTube and Google.
12. Web analysis
12.1 Meta Pixel (formerly Facebook Pixel)
This website uses the "Facebook pixel" of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Meta"). In the event that explicit consent is given, this allows the behavior of users to be tracked after they have seen or clicked on a Facebook ad. This procedure is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help to optimize future advertising measures.
The collected data is anonymous for us and therefore does not allow us to draw conclusions about the identity of the users. However, the data is stored and processed by Meta so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes, in accordance with the Facebook data usage policy (https://www.facebook.com/about/privacy/). Meta and its partners are thus enabled to place advertisements on and outside of Facebook. Furthermore, a cookie may be stored on your computer for these purposes.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
12.2 Google Analytics 4 (GA4)
On our websites, we use Google Analytics 4 (GA4), a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google").
In this context, pseudonymized usage profiles are created and cookies (see item "Cookies") are used. The information generated by the cookie about your use of this website may include:
The pseudonymized data may be transferred by Google to a server in the USA and stored there.
The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to website and Internet use for the purposes of market research and demand-oriented design of these Internet pages. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. In no case will your IP address be merged with other data from Google.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
For more information about privacy when using GA4, please visit: https://support.google.com/analytics/answer/12017362?hl=de.
12.3 Google Analytics Universal
On our websites, we use Google Analytics, a web analytics service provided by Google Ireland Limited (https://www.google.com/about/) Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). In this context, pseudonymized usage profiles are created and cookies (see point "Cookies") are used. The information generated by the cookie about your use of this website such as.
are transmitted to a Google server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to website and internet use for the purposes of market research and demand-oriented design of these web pages. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymized so that an assignment is not possible (IP masking).
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=en).
You can view the Google Analytics privacy policy at: https://support.google.com/analytics/answer/6004245?hl=en.
12.4 Google Analytics Remarketing
We have integrated Google Remarketing services on this website. The operating company of the Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Remarketing is a function of Google AdWords that enables a company to display advertisements to Internet users who have previously visited the company's website. The integration of Google Remarketing thus allows a company to create user-related advertising and consequently to display interest-relevant advertisements to the Internet user.
The purpose of Google Remarketing is the display of interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other websites, which are tailored to the individual needs and interests of Internet users.
Google Remarketing sets a cookie on the IT system of the data subject. By setting the cookie, Google is enabled to recognize the visitor to our website when he or she subsequently visits websites that are also members of the Google advertising network. Each time you visit a website on which the Google Remarketing service has been integrated, your internet browser automatically identifies itself to Google. Within the scope of this technical procedure, Google obtains knowledge of personal data, such as your IP address or surfing behavior, which Google uses, among other things, to display interest-relevant advertising.
By means of the cookie, personal information, for example the Internet pages visited by you, is stored. Each time you visit our website, personal data, including your IP address, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
The privacy policy of Google analytics Remarketing can be viewed at: https://www.google.com/policies/privacy/.
12.5 Hotjar
This website uses Hotjar. Provider is Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta.
Hotjar is a tool for analyzing your user behavior on this website. With Hotjar, we can record your mouse and scroll movements and clicks, among other things. Hotjar can also determine how long you have stayed with the mouse pointer on a certain spot. From this information, Hotjar creates so-called heat maps, which can be used to determine which areas of the website are viewed preferentially by the website visitor.
Furthermore, we can determine how long you stayed on a page and when you left it. We can also determine at which point you abandoned your input in a contact form (so-called conversion funnels). In addition, Hotjar can be used to obtain direct feedback from website visitors. This function serves to improve the website operator's web offerings.
Hotjar uses cookies. Cookies are small text files that are stored on your computer and saved by your browser. They serve to make our offer more user-friendly, effective and secure. In particular, these cookies allow us to determine whether this website has been visited with a specific end device or whether the functions of Hotjar have been deactivated for the browser in question. Hotjar cookies remain on your terminal device until you delete them.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. When deactivating cookies, the functionality of this website may be limited.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
For more information on Hotjar, please visit: https://help.hotjar.com/hc/en-us/categories/115001323967-About-Hotjar.
12.6 LinkedIn Analytics
On this website, we use the retargeting tool as well as the conversion tracking of LinkedIn Ireland, Wilton Plaza, Wilton Place, Dublin 2, Ireland (LinkedIn).
For this purpose, the LinkedIn Insight Tag is integrated on our website, which enables LinkedIn to collect statistical data about your visit and use of our website and to provide us with corresponding aggregated statistics on this basis. In addition, the service is used to be able to show you interest-specific and relevant offers and recommendations after you have found out about certain services, information and offers on the website. The information in this regard is stored in a cookie.
As a rule, the following data is collected and processed:
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 (1) lit. a DS-GVO. Your data will be stored until you withdraw your consent.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited. Personal data will be kept for as long as it is necessary to fulfill the purpose of processing. The data will be deleted as soon as they are no longer required to achieve the purpose.
In the context of processing via LinkedIn, data may be transferred to the USA and Singapore. The security of the transfer is regularly ensured via so-called standard contractual clauses, which guarantee that the processing of personal data is subject to a security level that corresponds to that of the GDPR. If the standard contractual clauses are not sufficient to establish an adequate level of security, consent will be obtained from you pursuant to Art. 49 (1) a DS-GVO.
For more information on LinkedIn's privacy policy, please visit: https://www.linkedin.com/legal/privacy-policy.
12.7 WordPress Stats - Jetpack
This website uses the WordPress tool "WordPress Stats" provided by Jetpack to statistically analyze visitor traffic. The provider is Automattic Inc, 60 29th Street #343, San Francisco, CA 94110-4929, USA. The operating company uses the tracking technology of Quantcast Inc, 201 Third Street, San Francisco, CA 94103, USA.
Jetpack uses cookies that are stored on your computer and allow WordPress Stats to analyze the use of the website. The information generated by the cookies about the use of our website is stored on servers in the USA. Your IP address is anonymized after processing and before storage.
The cookies remain on your terminal device until you delete them.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
You can view Jetpack's privacy policy at: https://jetpack.com/support/privacy/.
13. Advertising
13.1 Google Ads (AdWords) Remarketing/Retargeting
We have integrated Google Ads on this website. The operating company of the Google Ads services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google").
We use this to advertise this website in Google search results, as well as on third-party websites. For this purpose, Google places a cookie in the browser of your terminal device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit.
Additional data processing only takes place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads that you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
You can view the privacy policy and further information from Google Ads at: https://www.google.com/policies/technologies/ads/
13.2 Google Ads with conversion tracking
We have integrated Google Ads on this website. The operating company of the Google Ads services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ads is an Internet advertising service that allows advertisers to place ads both in Google's search engine results and in the Google advertising network. Google Ads allows an advertiser to specify certain keywords in advance, by means of which an ad is displayed in Google's search engine results exclusively when the user retrieves a keyword-relevant search result using the search engine. In the Google advertising network, the ads are distributed to topic-relevant websites by means of an automatic algorithm and in compliance with the previously defined keywords.
The purpose of Google Ads is to advertise our website by displaying interest-relevant advertisements on the websites of third-party companies and in the search engine results of the Google search engine and to display third-party advertisements on our website.
If you access our website via a Google ad, a so-called conversion cookie is stored on your IT system by Google. A conversion cookie loses its validity after thirty days and is not used to identify you. If the cookie has not yet expired, the conversion cookie is used to track whether certain sub-pages, for example the shopping cart of an online store system, have been called up on our website. Through the conversion cookie, both we and Google can track whether a user who arrived on our website via an AdWords ad generated a sale, i.e. completed or canceled a purchase of goods.
The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via Ads ads, i.e. to determine the success or failure of the respective Ads ad and to optimize our Ads ads for the future. Neither our company nor other advertisers of Google Ads receive information from Google by means of which you could be identified.
By means of the conversion cookie, personal information, for example the Internet pages visited by you, is stored. Each time you visit our website, personal data, including the IP address of the internet connection you use, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
You can view the privacy policy and further information of Google AdSense at: www.google.com/policies/privacy/.
14. Plugins and other services
14.1 Google Maps
We use Google Maps (API) on our website. The operating company of Google Maps is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ireland Limited is part of the Google group of companies with headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Maps is a web service for displaying interactive (land) maps in order to visually present geographical information. By using this service, for example, our location can be displayed to you and a possible approach can be facilitated.
Already when calling up those sub-pages in which the map of Google Maps is integrated, information about your use of our website (such as your IP address) is transmitted to Google servers in the USA and stored there. In addition, Google Maps reloads the Google Web Fonts. The provider of the Google WebFonts is also Google Ireland Limited. When you access a page that embeds Google Maps, your browser loads the web fonts required to display Google Maps into your browser cache. Also for this purpose, the browser you are using establishes a connection to Google's servers. Through this, Google obtains knowledge that our website was accessed via your IP address. This occurs regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out of your Google user account. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right.
If you do not agree to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely disabling the Google Maps web service by turning off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.
These processing operations are carried out exclusively when express consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
You can view Google's terms of use at www.google.com/policies/terms/regional.html, and the additional terms of use for Google Maps at www.google.com/help/terms_maps/.
You can view the privacy policy of Google Maps at: ("Google Privacy Policy"): www.google.com/policies/privacy/.
14.2 Google reCAPTCHA
On this website we use the reCAPTCHA function. The operating company of Google reCAPTCHA is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ireland Limited is part of the Google group of companies with headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The reCAPTCHA function is primarily used to distinguish whether an entry is made by a natural person or is abused by machine and automated processing. The service also includes the sending of the IP address and possibly other data required by Google for the reCAPTCHA service to Google.
These processing operations are carried out exclusively when express consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
Further information on Google reCAPTCHA as well as Google's privacy policy can be found at: www.google.com/policies/privacy/.
14.3 Google Tag Manager
On this website we use the Google Tag Manager service. The operating company of Google Tag Manager is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ireland Limited is part of the Google group of companies with headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Through this tool, "website tags" (i.e. keywords that are integrated into HTML elements) can be implemented and managed via an interface. By using the Google Tag Manager, we can automatically track which button, link or personalized image you have actively clicked on and can then record which contents of our website are of particular interest to you.
The tool also triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If you have disabled at the domain or cookie level, this remains in place for all tracking tags implemented with Google Tag Manager.
These processing operations are carried out exclusively when express consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
Further information on Google Tag Manager and Google's privacy policy can be found at: www.google.com/policies/privacy/.
14.4 YouTube (videos)
We have integrated YouTube components on this website. The operating company of YouTube is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
If you are logged in to YouTube at the same time, YouTube recognizes which specific subpage of our website you are visiting when you call up a subpage that contains a YouTube video. This information is collected by YouTube and Google and assigned to your YouTube account.
YouTube and Google always receive information via the YouTube component that you have visited our website if you are logged into YouTube at the same time as calling up our website; this takes place regardless of whether you click on a YouTube video or not. If you do not want this information to be transmitted to YouTube and Google, you can prevent the transmission by logging out of your YouTube account before accessing our website.
These processing operations are carried out exclusively when express consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.
You can view YouTube's privacy policy at www.google.com/policies/privacy/.
15. Your rights as a data subject
15.1 Right to confirmation
You have the right to request confirmation from us as to whether personal data concerning you is being processed.
15.2 Right to information Art. 15 DS-GVO
You have the right to receive from us at any time free of charge information about the personal data stored about you, as well as a copy of this data in accordance with the statutory provisions.
15.3 Right of rectification Art. 16 DS-GVO
You have the right to request the correction of inaccurate personal data concerning you. Furthermore, you have the right to request the completion of incomplete personal data, taking into account the purposes of the processing.
15.4 Deletion Art. 17 DS-GVO
You have the right to demand that we delete the personal data concerning you without delay, provided that one of the reasons provided for by law applies and insofar as the processing or storage is not necessary.
15.5 Restriction of processing Art. 18 DS-GVO
You have the right to demand that we restrict processing if one of the legal requirements is met.
15.6 Data portability Art. 20 DS-GVO
You have the right to receive the personal data concerning you, which has been provided to us by you, in a structured, common and machine-readable format. You also have the right to transfer this data to another controller without hindrance from us, to whom the personal data has been provided, provided that the processing is based on consent pursuant to Art. 6 (1) a DS-GVO or Art. 9 (2) a DS-GVO or on a contract pursuant to Art. 6 (1) b DS-GVO and the processing is carried out with the aid of automated procedures, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in us.
Furthermore, when exercising your right to data portability pursuant to Article 20(1) of the GDPR, you have the right to have the personal data transferred directly from one controller to another controller, to the extent that this is technically feasible and provided that this does not adversely affect the rights and freedoms of other individuals.
15.7 Objection Art. 21 DS-GVO
You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you that is carried out on the basis of Art. 6(1)(e) (data processing in the public interest) or (f) (data processing on the basis of a balance of interests) DS-GVO.
This also applies to profiling based on these provisions within the meaning of Art. 4 No. 4 DS-GVO.
If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or where the processing serves the purpose of asserting, exercising or defending legal claims.
In individual cases, we process personal data in order to conduct direct advertising. You may object to the processing of personal data for the purpose of such advertising at any time. This also applies to profiling, insofar as it is related to such direct advertising. If you object to us processing for direct marketing purposes, we will no longer process the personal data for these purposes.
In addition, you have the right, on grounds relating to your particular situation, to object to the processing of personal data concerning you which is carried out by us for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1) DS-GVO, unless such processing is necessary for the performance of a task carried out in the public interest.
You are free to exercise your right to object in connection with the use of information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures using technical specifications.
15.8 Revocation of consent under data protection law
You have the right to revoke consent to the processing of personal data at any time with effect for the future.a
15.9 Complaint to a supervisory authority
You have the right to complain about our processing of personal data to a supervisory authority responsible for data protection.
16. Routine storage, deletion and blocking of personal data
We process and store your personal data only for the period necessary to achieve the purpose of storage or if this has been provided for by the legal provisions to which our company is subject.
If the purpose of storage no longer applies or if a prescribed storage period expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.
17. Duration of the storage of personal data
The criterion for the duration of storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfillment or initiation of the contract.
18. Up-to-dateness and modification of the privacy policy
This privacy policy is currently valid and has the status: March 2023.
Due to the further development of our Internet pages and offers or due to changed legal or official requirements, it may become necessary to change this data protection declaration. You can access and print out the current data protection declaration at any time on the website at "https://karlshochschule.de/de/datenschutz/".
This privacy policy was created with the support of the data protection software: audatis MANAGER.